What it does
A LinkedIn competitor analysis tool for your personal brand
Add up to 50 people in your space on LinkedIn and Kadenza shows you which of their posts did far better than their own usual. You see the hook, the full post and how people reacted, so your next post starts from something already proven.
Most people study the people ahead of them by scrolling. You open a profile, skim a few posts, feel like you learned something and forget it by Friday. The problem is that a post with 2,000 reactions from someone with 300,000 followers tells you very little. You need to know which posts did well for that person, compared with their own normal week.
What you track
You pick the people, up to 50 on LinkedIn. They can be creators in your niche, founders you admire or the people your buyers already follow. Kadenza keeps their posts in one place with the hook, the full text, the format, the reactions, the comments and the reposts, and it keeps them fresh with a weekly refresh.
How you spot the posts worth copying
Every post gets an outlier score. A score of 4.2× means the post did four times better than that person's usual. That one number is what turns a feed into research, because it pulls out the posts where something clicked for the audience, and it stops a big account's average post from looking like a win.
Open the Radar, sort by top outliers and read the five that beat their own usual by the most. Look at the first line, the length, the format and what the comments are asking. Patterns show up fast once you're reading the right posts. Our guide on researching your competitors on LinkedIn walks through what to look for.
From their post to your post
Copy a post's code and hand it to your own Claude or ChatGPT with one line, like "write my version of this for founders who sell to banks". Your AI reads the post, the numbers and your own Personality in Kadenza, so the draft sounds like you and starts from something that already worked in your space.
You decide what goes out
Kadenza shows you what's working and helps you write your version, and the posting stays your call. Every post you publish is one you read, edited or approved, and put on your own calendar.