What it does
Lead magnets that turn comments into email leads
Make a guide in Kadenza, choose the word people comment to ask for it, and post. The people who grab your guide land in one list and in the email tool you already use.
A post that does well and brings you nothing you can follow up on is a missed chance. The fix most personal brands use is simple: offer something useful in the post and ask people to comment a word to get it. The hard part has always been the handing out, one by one, and keeping track of who asked.
Make the guide
Design a guide in Kadenza from a few sections, or share a link to something you already have. Every guide gets its own page, and you can see how many people viewed it. If you're stuck on what to offer, read what makes a lead magnet people actually want.
Pick the word
Choose the word people comment, like GUIDE or SCRIPT, and attach it to your post on LinkedIn or Instagram. The same word list works on both.
From comment to lead
Someone comments the word, they're pointed to your guide, and when they grab it you get their name and email in one list. Our guide on turning LinkedIn comments into leads covers how to write the post.
Your leads, in your tools
Every lead sits in one list in Kadenza, and each new one goes to the email tool you connect. Kadenza never emails your leads itself, so you stay in charge of what they hear from you. You can download the whole list any time.